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GET CONNECTED TO-DO
Trade shows, conferences, seminars and workshops to boost your business
Effective e-Mail Marketing
March 17-18, 2003
Washington, D.C.
In this two-day seminar you will learn the basic tools and
tactics of e-mail marketing that you need to
create and manage a successful campaign.
Discover the best software tools available,
identify ways to measure and fine-tune campaigns, apply targeted strategies for
different audiences to sell more, and
understand the importance of ethics in e-mail
marketing.
Cost: $1595 for Members, $1795 for Non AMA
Members
For information and to register:
www.seminarinformation.com
877-SEM-INFO
Managing IT Costs
March 5-7, 2003
New York, NY
As an IT Director you have to
demonstrate a clear return on IT investments,
as well as manage the day-to-day costs of your
department. But while you’re an expert on
servers, programming, project management and
system configurations, you may not know as
much about budgets, cost accounting, ROI and
NPV. Now, gain a solid foundation in financial
concepts and a toolkit of cost management
techniques that can help you navigate the
world of finance...present IT as a positive
contributor to corporate growth...and
successfully perform one of your most critical
responsibilities.
You'll learn how to:
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Effectively develop,
maintain and manage the IT budget
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Understand and learn how to
apply the fundamentals of finance
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Identify cost reduction
opportunities
Cost: $ 1595 for Members, $1795 for Non AMA
Members
For information and to register:
www.amanet.org/seminars
800-262-9699
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